Martin is Senior Director, EMEA Alliances. He started his career at Manhattan in 2000 as a Customer Services Manager, EMEA and was Senior Director for Sales and Operations in Manhattan’s Growth and Emerging Markets (GEM) until 2022. He is currently responsible for Alliances in Europe, with responsibility for looking after the Manhattan partner ecosystem.
What did you dream of becoming when you were growing up?
When I was growing up, I thought it would be fun to be a politician. I thought I’d do a better job than the people I grew up watching in the House of Commons, but I always saw both sides of an argument so I’m not sure I would have been that good at the cut and thrust of Westminster politics after all.
What is your favourite hobby?
My great friend Steve and I are part of a two-piece band called Steve Martin (not named after the 1980s American comedy actor). I play the violin and sing lead vocals, while Steve plays the guitar. We play a variety of genres of music from rock to indy and most things in between!
As a keen musician and lover of music in general, if you could choose one concert to attend - past of present - which band would that be and why?
This is an easy one for me. I would have loved to have been at the original Live Aid in 1985. It was the most incredible collection of musicians doing something that had never been done before, and I don’t think it will ever be replicated. The footage of Queen and Freddie Mercury delivering that performance was electrifying and the collaborations between artists such as McCartney and Bowie, Sting and Phil Collins was unlike anything we’ve seen since.
Father to Ella (20), Jake (18), Huey (15) and husband to Liz (of 23 years), Martin and the family Lockwood live just outside Marlborough in Wiltshire.
How have you seen Manhattan evolve over the years, and what has, in your view, been the absolute highlight or game-changing moment?
Back in the early 2000s it had the feel of a start-up, with 10-15 colleagues in the UK we wore many hats and did what we needed to do. It was all hands to the pump as we established the Manhattan brand in Europe.
The main game changer over the last 25 years has without doubt been the move to the cloud. If you had talked to Martin in 2000 and said this was where we’d be 25 years later, with the scalability and functionality across so many different areas of the supply chain commerce ecosystem I wouldn’t have believed you - I don’t think many would.
If you could invite anyone to a dinner party, who would it be & why?
Although I don’t play anymore, I’m still a big cricket fan and during the 80s when I was growing up Ian Botham was a bit of a hero of mine. The late 80s, buccaneering brand of cricket that he played was fearless, brave and great to watch - I imagine he’d have a bunch of hilarious stories he could tell round the dinner table. Also, ‘Beefy’ is a great wine connoisseur and owns several wineries in Australia so he’d be good for a few bottles of claret too I imagine!
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